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Advances in Film Technology Brings Debate to Motion Picture Industry

  New school or old school? Technologists versus traditionalists? Digital or film? The debate over which medium will rule the future of motion pictures continues to rage, with events on both coasts propagating the controversy. Directors, cinematographers, and almost every other type of media professional flocked to the Tribeca Film Festival in New York City [...]

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Celebrity Heavy Content Showcased at Digital NewFronts

Have access to a celebrity? Make some content! That was one of the many takeaways from this week’s NewFronts, where digital media companies showcase their slate of original content. Presenting for the second time was AOL, which showed off 15 (!!) new pieces of original content. And just like fellow presenters Yahoo, Google, blip, CBS [...]

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Twitter and Major Media Fail in Boston Marathon Coverage

There’s an ancient adage in journalism: “Getting it right is better than getting it first.” Yet for many of us who practice the craft, that admonition is right up there with “use less salt” and “don’t text and drive.” Little surprise then that the debate over whether Twitter is or isn’t a real news outlet is [...]

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Thank You For Your Support During Hurricane Sandy

Dear Buzz60 Friends, As Superstorm Sandy ripped through the Eastern seaboard, not only was the landscape of our beloved Tri-State area changed forever, but we New Yorkers have once again been tested, and have shown our resilience in the face of true adversity. For many of you, the last few days have been some of [...]

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From Zero to 22 Million Monthly Views: How to Find an Audience for Content on the Web

One of the questions I’m often asked at conferences is “what’s the secret sauce for attracting viewers on the web and monetizing them?” Zazoom’s flagship brand, Buzz60, has seen viewership explode in year two from zero audience when we launched commercial distribution (June 2011) to 22 million monthly views 15 months later. Buzz60 delivers topical, [...]

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