The recent Digital Hollywood conference included a track dedicated to the expanding influence and opportunities to reach the U.S. Latino community. The two sessions I attended were effectively moderated by Ginger Zumaeta, founder & partner of the Beehive Group. Both panels featured a wealth of useful information and vibrant dialogue pointing up both the opportunities [...]
YouTube has announced it is looking to experiment with subscription channels, pay-per-view events and access to libraries as it seeks to identify new sources of revenue. Read the Ad Age here – http://adage.com/article/digital/youtube-set-introduce-paid-subscriptions-spring/239437/
I recently attended the Digital Hollywood conference in Los Angeles and sat in on a couple of sessions that got me thinking… Creating A Brand – There’s still a real opportunity in 2012 to create and own your brand in the digital Wild West (yes it still is wild out there, even as some platforms [...]
This provocative article in Ad Age poses the theory that many more established internet brands could get into the hardware business given Apple’s success at vertical integration.